Hi, I’m Rochelle, a mother of 3 from Compton, CA, and the founder of On The Edge Baby Hair. Growing up, edge styling was more than just a beauty step—it was a bonding ritual, a moment of self-expression, and a tradition passed down through generations. But as I looked around, I noticed that edge-styling tools weren’t evolving to meet our needs or reflect the creativity of Black women.

I wanted to create something different: a tool that was stylish yet functional, honoring our culture while prioritizing healthy edges. No more toothbrushes—just thoughtfully designed products that look good, feel good, and elevate our daily hair rituals.